The Content Delivery Network (CDN) market is poised to explode as content consumption gains more momentum. This calls for an efficiency-focused approach towards CDN capacity planning.
As per a Cisco report, the annual global IP traffic has already crossed the zettabyte (ZB) threshold. To cope with the increased content consumption by users, more supply chains should be established along with a reliable and scalable infrastructure. This puts a lot more pressure on the Content Delivery Networks (CDNs), which forms a well-established global backbone for content delivery.
For service providers, it becomes vital to take an efficiency-focused approach towards CDN capacity planning. This means satisfying the future capacity requirements without increasing the total cost of ownership.
The legacy manual way of capacity planning uses basic statistical tools to collect data and set a static threshold on capacity requirements. Such manual planning typically does not analyze the network in a holistic manner and produces a final proposal with a “one rule fits all” approach. However, this approach is inefficient in today’s scenario where consumer behavior changes very dynamically. Manual planning is also prone to human error, so the outcome might deviate from time to time, wasting a substantial number of resources and time. The service providers often run out of capacity due to increased data consumption and changes in the consumption patterns, which are not identified correctly during capacity planning.
To satisfy the customer demands in a timely fashion, it is necessary to have a modern capacity planning strategy.
Network planners need to confront these challenges before it impacts the customer experience. Leveraging Artificial Intelligence (AI) can significantly improve network capacity planning, thereby improving the end-user experience and reducing the total cost of ownership.